Rebrandly costs $15/mo.
These cost $0.
7 free alternatives to Rebrandly, checked for license, recent activity and real adoption. Each one tells you the catch, so you can switch with your eyes open.
The top-rated free, open-source replacement for Rebrandly is Dub Links (Open Source Open Source). Across this category, 3 self-hostable tools are available (including Kutt and Shlink). Switching a 5-person team saves up to $900/year compared to Rebrandly's $15/mo subscription.
The catch: Community-driven open source project without dedicated enterprise SLAs.
Rebrandly vs Free Alternatives
Quick side-by-side comparison · $0/mo vs $15/mo
| Alternative | Type | License | Where It Runs | Stars | Head-to-Head |
|---|---|---|---|---|---|
| Dub Links | open source | Open Source | Local | ★ 25.1k | Rebrandly vs Dub Links → |
| Sink | open source | Open Source | Local | ★ 7.3k | Rebrandly vs Sink → |
| Kutt | open source | Open Source | Self-host | ★ 11.2k | Rebrandly vs Kutt → |
| Shlink | open source | Open Source | Self-host | ★ 5.4k | Rebrandly vs Shlink → |
| WR.DO | open source | Open Source | Local | ★ 2.3k | Rebrandly vs WR.DO → |
| Lua.sh | open source | Open Source | Self-host | ★ 344 | Rebrandly vs Lua.sh → |
| Slugy | open source | Open Source | Local | ★ 95 | Rebrandly vs Slugy → |
The picks
7 open source · ranked by fit
- 01
Dub Links
open sourceOpen SourceLocal25.1knov 2026Link management platform for marketing teams with custom domains, UTM builder, A/B testing, geo-targeting, QR codes, and real-time conversion analytics.
The catch vs RebrandlyCommunity-driven open source project without dedicated enterprise SLAs.
Install, platforms & data +
- platforms
- desktopcross-platformone-click install
- install
- Clone https://github.com/dubinc/dub or deploy with Docker Compose
- setup
- Download the native package or installer for your operating system.
- your data
- All application data lives locally on your own machine.
- checked
- 2026-11-07
- 02
Sink
open sourceOpen SourceLocal7.3knov 2026A serverless link shortener that runs entirely on Cloudflare, offering URL compression, analytics, and customizable slugs.
The catch vs RebrandlyCommunity-driven open source project without dedicated enterprise SLAs.
Install, platforms & data +
- platforms
- desktopcross-platformone-click install
- install
- Clone https://github.com/ccbikai/sink or deploy with Docker Compose
- setup
- Download the native package or installer for your operating system.
- your data
- All application data lives locally on your own machine.
- checked
- 2026-11-07
- 03
Kutt
open sourceOpen SourceSelf-host11.2knov 2026Kutt offers a free and open-source solution for shortening URLs, complete with custom domains and detailed analytics.
The catch vs RebrandlyRequires self-hosting setup, updates, and server maintenance compared to managed Rebrandly.
Install, platforms & data +
- platforms
- webself-hosteddocker to self-host
- install
- Clone https://github.com/thedevs-network/kutt or deploy with Docker Compose
- setup
- Deploy via Docker or binary release from GitHub and configure environment variables.
- your data
- All application data and configuration live on your own server or local database.
- checked
- 2026-11-07
- 04
Shlink
open sourceOpen SourceSelf-host5.4knov 2026Keep control over all your shortened URLs by serving them under your own domains with this simple yet powerful tool.
The catch vs RebrandlyRequires self-hosting setup, updates, and server maintenance compared to managed Rebrandly.
Install, platforms & data +
- platforms
- webself-hosteddocker to self-host
- install
- Clone https://github.com/shlinkio/shlink or deploy with Docker Compose
- setup
- Deploy via Docker or binary release from GitHub and configure environment variables.
- your data
- All application data and configuration live on your own server or local database.
- checked
- 2026-11-07
- 05
WR.DO
open sourceOpen SourceLocal2.3knov 2026WR.DO offers free domain name distribution and short URL generation, built on Cloudflare's infrastructure for reliability and speed.
The catch vs RebrandlyCommunity-driven open source project without dedicated enterprise SLAs.
Install, platforms & data +
- platforms
- desktopcross-platformone-click install
- install
- Clone https://github.com/oiov/wr.do or deploy with Docker Compose
- setup
- Download the native package or installer for your operating system.
- your data
- All application data lives locally on your own machine.
- checked
- 2026-11-07
- 06
Lua.sh
open sourceOpen SourceSelf-host344nov 2026Open-source platform for creating shortened URLs with advanced analytics, custom domains, and API integration for marketing and development teams.
The catch vs RebrandlyRequires self-hosting setup, updates, and server maintenance compared to managed Rebrandly.
Install, platforms & data +
- platforms
- webself-hosteddocker to self-host
- install
- Clone https://github.com/luadotsh/lua or deploy with Docker Compose
- setup
- Deploy via Docker or binary release from GitHub and configure environment variables.
- your data
- All application data and configuration live on your own server or local database.
- checked
- 2026-11-07
- 07
Slugy
open sourceOpen SourceLocal95nov 2026Open-source URL shortener with analytics, custom domains, QR codes, and link-in-bio pages. Create branded short links with detailed tracking insights.
The catch vs RebrandlyCommunity-driven open source project without dedicated enterprise SLAs.
Install, platforms & data +
- platforms
- desktopcross-platformone-click install
- install
- Clone https://github.com/slugylink/slugy or deploy with Docker Compose
- setup
- Download the native package or installer for your operating system.
- your data
- All application data lives locally on your own machine.
- checked
- 2026-11-07
Rebrandly Head-to-Head Comparisons (2027)
Side-by-side trade-off breakdowns · 7 free alternatives
Frequently Asked Questions
Direct answers · Rebrandly open-source replacements
What is the best free alternative to Rebrandly?+
The top free alternative to Rebrandly is Dub Links (open source, Open Source). Link management platform for marketing teams with custom domains, UTM builder, A/B testing, geo-targeting, QR codes, and real-time conversion analytics. Other popular Rebrandly replacements include Sink, Kutt, Shlink.
Can I self-host a free replacement for Rebrandly?+
Yes. Of the 7 free alternatives to Rebrandly, 3 can be self-hosted on your own server or local machine: Kutt (Open Source), Shlink (Open Source), Lua.sh (Open Source).
How much does switching from Rebrandly to a free alternative save?+
Rebrandly starts at $15/month per seat ($180/year). Switching a 5-person team to a free alternative like Dub Links saves $900 per year in software subscription fees.
Should I vibe-code or build my own Rebrandly clone from scratch?+
Our build verdict for Rebrandly is NO (use a free alternative, save the tokens). Instead of paying recurring SaaS fees for Rebrandly or rebuilding it from scratch, deploy one of the 7 battle-tested open-source alternatives like Dub Links.
What is the catch when switching from Rebrandly to Dub Links?+
Community-driven open source project without dedicated enterprise SLAs.
